by AntcliffeScott | Aug 1, 2020 | Brand, Business, Intellectual Property, Trademarks
Unique intellectual property and brand trade marks can be the most valuable business assets of a business, as they have the ability to differentiate and promote the reputation of the goods and services to which they are associated. A registered trade mark delivers...
by AntcliffeScott | Jan 31, 2020 | Commercial Property and Land Use, Copyright Law, General, Intellectual Property, Property Law
Many properties on the market these days are advertised with a Development Application (DA) listed alongside the main features of the property. Given the significant time and costs associated with engaging an architect and obtaining an approval for a DA, properties...
by AntcliffeScott | Sep 30, 2019 | Business, Intellectual Property, Trademarks
Most business owners and operators are aware of the importance of registering their trade marks as they help distinguish the business and protect it from competitors. Trade marks are also a business asset that grow in value as you build the reputation, goodwill and...
by AntcliffeScott | Jan 16, 2019 | Business, Intellectual Property, Trademarks
The intellectual property that makes your brand distinctive are your most valuable and enduring business assets, however they can be easily damaged and de-valued. Here are four ways you may be damaging your IP and what to do about it: Not using it within 3 years Trade...
by AntcliffeScott | Jun 10, 2018 | Brand, Business, Intellectual Property, Property Law
While marketers and trade mark lawyers have different roles to play with different perspectives, it is the combined input of both that will ultimately nurture and grow a brand. Lawyers are trained to identify problems that may arise in the near or even distant future....
by AntcliffeScott | May 2, 2018 | Brand, Business, Intellectual Property, Property Law
If you have big plans to expand your brand on a global scale, the countries that you wish to use or potentially license your trade mark in will affect the way in which you approach the protection of your trade marks. If your company is in Australia and one of the...
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