by AntcliffeScott | Jun 6, 2018 | Business, Cash Flow, Finance
Businesses start for many different reasons, from one person’s desire to create a legacy, to another’s want of a better work/life balance and more. But the one thing all businesses owners and operators have in common is that, ultimately, we are there to make money. No...
by AntcliffeScott | Jun 6, 2018 | Business, Technology
Most sectors of the traditional pre-internet business world have struggled to keep pace with the changes brought about by the globalised digital economy. The law is no exception – around the world legal institutions are trying to catch up, often driven by the...
by AntcliffeScott | May 6, 2018 | Brand, Business, Intangible Assets, Intellectual Property, IP Rights, Trade marks
What makes a good trade mark? ‘A trade mark is a sign used, or intended to be used, to distinguish goods or services dealt with or provided in the course of trade by a person from goods or services so dealt with or provided by any other person.’(Ref: s17 Trade Marks...
by AntcliffeScott | Apr 6, 2018 | Business, Cash Flow, Finance
Recently we’ve seen the financial planning and advice industry getting a bad rap at the Royal Commission into Misconduct in the Banking, Superannuation and Financial Services Industry. The title of the Royal Commission itself is telling. The focus of the investigation...
by AntcliffeScott | Apr 6, 2018 | Brand, Business, Business Growth, Intangible Assets, Intellectual Property, IP Rights, Trade marks
While marketers and trade mark lawyers have different roles to play with different perspectives, it is the combined input of both that will ultimately nurture and grow a brand. Lawyers are trained to identify problems that may arise in the near or even distant future....
by AntcliffeScott | Mar 6, 2018 | Brand, Business, Business Growth, Intangible Assets, Intellectual Property, IP Rights, Trade marks
An important aspect of social media and the interconnected market, is the importance of your brand equity. Brand equity is a vital business asset and attaches most publicly to your trade marks. Registering your trade marks not only helps to strengthen your brand but...
